Lecture notes in the discipline “Project management in marketing” [Electronic resource] : for applicants for the second (master’s) level of higher education in the speciality 075 “Marketing” / NTU “KhPI” ; comp. S. Vasyltsova. - Electronic text data. - Kharkiv : NTU “KhPI”, 2024. - 76 p. - Б. ц. Кл.слова (ненормовані): ECONOMIC ACTIVITY -- STRUCTURING MARKETING PROJECTS -- PLANNING RESOURCES -- PROJECT RISK MANAGEMENT -- QUALITY MANAGEMENT OF MARKETING PROJECTS Есть полнотекстовые версии (доступ потребує авторизації) Дод.точки доступу: Vasyltsova, Svitlana \comp.\ National Technical University “Kharkiv Polytechnic Institute” |